Ask for one thing.Give one thing.Get the lead.
Lead magnet landing pages with the form already wired: a short page, one field, the download delivered, the lead in your inbox. Built from a paragraph.
Every extra field costs you leads.
Across 404 landing pages, one-field forms converted at more than twice the rate of five-field forms. A lead magnet page should ask for the email and deliver the thing. onii.one starts there.
NP Digital, 404 landing pages, December 2024. Conversion rate by number of form fields.
Describe the magnet. Deliver it. Count the leads.
- 01
Describe
What the download is, who it is for, and what it fixes.
- 02
Publish
A short page with one field, live on your domain.
- 03
Deliver
The link goes out on signup. The lead goes to your inbox and your tools.
- 04
Test
Two headlines run. Keep the one that gets more downloads.
The download, the audience, the field.
youA download page for our checklist, 12 things to fix before you run ads. For founders. Collect email, send the PDF.
Free during alpha. Your next download page is a paragraph.
Every campaign is free while onii.one is in alpha. No credit card. We open slots in small batches and talk to every alpha user.
What does the form collect?
Whatever the offer needs: usually a name and an email, sometimes a phone number. Fewer fields convert better, so onii.one starts with the minimum and you can add fields in plain words.
Where do the leads go?
Into the campaign's lead inbox inside onii.one, to your email, and to one webhook for your sheet, CRM or Slack. Export as CSV any time.
Is A/B testing included?
Yes, on every page from day one. Two versions, traffic split, conversions counted per version. Keep the winner when you are ready. It is not a plan you upgrade to.
Can I upload my own images or brand colours?
Yes. Upload your images and set your brand colours; the page is laid out around them.
Is it free right now?
Yes. onii.one is free during alpha, with no credit card.